Research method for business students

The book has been designed to illustrate research tools in a clear and accessible manner through chapters on such topics as formulating research, research design, data analysis and writing up the research results.

The book also describes in clear terms how students can analyse data, interpret results and link these to the literature review and hence their own contribution. About this title A comprehensive introduction to research methods in business for students planning or undertaking a dissertation or extensive research project in business and management.

From the Back Cover: Through the course of five editions, Research Methods for Business Students has guided hundreds of thousands of student researchers to success in their research proposals, projects and dissertations.

The following online resources support the text: For Students: self-assessment questions, glossary, revision "flashcards", tutorials for SPSS and NVivo, plus Smarter Online Searching Guide For Instructors: teaching manual, powerpoint slides, testbank Features Case Studies and Focus on Student Research illustrate how student research can be conducted Research in the News and Focus on Management Research give examples of research in both academic and commercial environments Checklists, Questions and "Progressing your Research Project" give practical advice on the step-by-step process of conducting research Guidance on use of SPSS, NVivo and internet searching on the companion website "synopsis" may belong to another edition of this title.

Preview Research Methods for Business and Social Science Students aims to present a clear discussion of the research methods employed in various disciplines related to our daily life problems.

Collecting data is a key part of the book and this includes both qualitative and quantitative methods of data collection, along with the advantages and disadvantages of each method.

The theoretical basis of research methods is explained clearly and succinctly. In this second edition every chapter has been re-written to be more readable and also to include more examples.

saunders et al 2009 research methods pdf
Rated 8/10 based on 84 review
Research Methods for Business Students